Engineered Lead Generation

We don't guess.
We engineer growth.

Data-driven pipelines. AI-powered targeting. Qualified leads delivered at scale across every channel that matters.

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Integrated with the platforms you already use

Google Ads
Meta
HubSpot
Salesforce
LinkedIn
Marketo
Zapier
Apollo.io

What We Do

Full-spectrum lead generation

Every channel. Every stage. One unified strategy engineered for conversion.

Paid Search

High-intent keyword targeting on Google and Bing with AI-optimised bid strategies that maximise ROAS while lowering CPL.

Paid Social

Precision audience building across Meta, LinkedIn, and TikTok using intent signals, lookalikes, and dynamic creative optimisation.

SEO & Content

Technical SEO, programmatic content, and topical authority strategies that compound organic pipeline over time.

Email & Nurture

Automated drip sequences, behavioural triggers, and lead scoring that move prospects through the funnel without friction.

Account-Based Marketing

Hyper-targeted campaigns for high-value accounts using intent data, personalised outreach, and multi-touch orchestration.

Data Enrichment

First-party data augmentation, predictive scoring, and CRM integration that turns raw contacts into qualified opportunities.

Our Process

Three phases. Zero guesswork.

A repeatable, data-backed framework that turns market intelligence into pipeline.

01

Research & Model

We map your ICP, analyse competitor positioning, identify intent signals, and build predictive models that tell us exactly where your next customers are.

  • ICP Mapping
  • Intent Data
  • Predictive Scoring
  • Competitor Analysis
02

Launch & Orchestrate

Multi-channel campaigns deploy simultaneously — paid, organic, email, ABM — all feeding a unified attribution model so nothing falls through the cracks.

  • Multi-Channel
  • A/B Testing
  • Dynamic Creative
  • Attribution
03

Optimise & Scale

Real-time dashboards, weekly sprints, and AI-assisted bid management ensure continuous improvement. What works gets scaled. What doesn't gets cut.

  • Real-Time Analytics
  • AI Optimisation
  • Weekly Sprints
  • Scale Playbooks

Proven Results

Numbers that speak for themselves

15+ Clients Served
100K+ Leads Generated
£1M+ Revenue Attributed
95% Client Retention

Our Ecosystem

Built on best-in-class platforms

We leverage the latest marketing technology to give your campaigns an unfair advantage.

Advertising

  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • TikTok Ads

CRM & Automation

  • HubSpot
  • Salesforce
  • Marketo
  • ActiveCampaign

Data & Analytics

  • Google Analytics 4
  • Looker Studio
  • Segment
  • Mixpanel

AI & Enrichment

  • Apollo.io
  • Clearbit
  • 6sense
  • OpenAI

Client Voices

Trusted by growth teams

★★★★★
"Lab41 transformed our pipeline. Within 90 days, our cost per qualified lead dropped 42% and our sales team finally had more meetings than they could handle."
VP

VP of Marketing

UK B2B SaaS Company

★★★★★
"The level of data rigour is unlike any agency we've worked with. They don't just run campaigns — they engineer outcomes. Our board noticed the difference in one quarter."
CE

Chief Executive

UK Financial Services Firm

★★★★★
"We'd tried three agencies before Lab41. The difference? They actually understand attribution and can prove ROI on every pound spent. No vanity metrics, just pipeline."
DG

Director of Growth

UK Logistics Company

Alexander Read — Founder, Lab41

The Founder

We engineer growth.
Not excuses.

Lab41 was built on a simple frustration: enterprise companies spending significant budget on online marketing and getting inconsistent results — not because the channels don't work, but because they're being run as separate activities rather than a connected system.

We fix that. SEO, paid media, content, email, and attribution — integrated, optimised, and focused on a single output: qualified leads for your sales team. No vanity metrics. No inflated reports. Just pipeline.

Ready to engineer your growth?

Get a complimentary growth audit. We'll analyse your current pipeline, identify the biggest opportunities, and show you exactly how we'd scale it.

  • Full pipeline analysis
  • Channel opportunity mapping
  • Custom growth roadmap
  • No obligation, no hard sell

Your data is safe. We never share it with third parties.